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GSGerard Short

Insights

Perspectives on transformation.

Field notes on product operating models, enterprise transformation and commercial growth — drawn from two decades inside the hardest programmes in enterprise technology.

Enterprise Transformation6 min read

Why Most Product Transformations Fail

Transformation rarely fails for technical reasons. It fails because the operating model never actually changes. Here is what separates the programmes that stick.

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Product Operating Models5 min read

The Death of the Feature Factory

Shipping more features is not progress. Moving from output to outcomes is the single highest-leverage change a product organisation can make.

28 Apr 2026
Leadership7 min read

Product vs Project Organisations

The structural difference between funding projects and funding products quietly determines whether a company can compound value over time.

9 Apr 2026
Digital Growth6 min read

Scaling Experimentation in Enterprise

Running 1,500 experiments a year is not about tooling. It is about governance, instrumentation and a culture that treats every release as a hypothesis.

22 Mar 2026
AI in Banking8 min read

AI and the Future of Banking

AI will reshape banking — but the winners will be the institutions that fix their product operating model first. Strategy beats novelty.

4 Mar 2026
Product Operating Models9 min read

Modern Product Operating Models

A practical blueprint for the operating model that high-performing product organisations actually run on — and how to migrate towards it.

18 Feb 2026

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